AI won't make your business more valuable. Being able to prove how you use it will.

Early in my career, a new client came to me on the verge of losing his business. Years of work, his income and his family's security were all at risk. We found a way through, and he kept it.

That was the moment I understood what this work is really for. Not the accounts themselves, but protecting what an owner has spent years building, at exactly the moment someone else looks closely.

I went on to run my own accounting and audit practice, and to work alongside firms such as PwC, Deloitte and BDO. I also build software, which is why I now work at the point where finance, technology and governance meet.

A business should make you proud, make you wealthy and keep you on the winning side. My job is to make sure it holds up when it matters.

For non-fiction authors

You wrote the book. Why isn't it sending you clients?

Turn Your Book Into Clients is a fortnightly letter for consultants, coaches and advisors who have written a business book and want it to do the selling. I have written one too, and the material for your paid offer, webinar and five-day challenge is already sitting in your chapters.